Pregled po CROSBI profilu: Maja Martinović (CROSBI Profil: 23035, MBZ: 287025)
Pronađeno 82 radova
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1.Mikolašević, Ivana; Rahelić, Dario; Turk-Wensween, Tamara; Ružić, Alen; Domislović, Viktor; Hauser, Goran; Matić, Tomas; Radić-Krišto, Delfa; Krznarić, Željko; Radić, Marijana et al.Significant liver fibrosis, as assessed by fibroscan, is independently associated with chronic vascular complications of type 2 diabetes: A multicenter study // Diabetes research and clinical practice, 177 (2021), 108884, 9 doi:10.1016/j.diabres.2021.108884 (međunarodna recenzija, članak, znanstveni)
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2.Hanžek, Matea; Biočina, Zdravka; Martinović, Maja; Pirić, ValentinaDisruptive times and higher education in economics and management: importance of dual assessment // EMAN 2021 – Economics & Management: How to Cope with Disrupted Times CONFERENCE PROCEEDINGS / Bevanda, Vuk ; Dias, Rui (ur.).
Beograd: Udruženje ekonomista i menadžera Balkana (UDEKOM), 2021. str. 215-222 doi:10.31410/EMAN.2021.215 -
3.Pirić, Valentina; Martinović, Maja; Koričan Lajtman, MirnaSOCIO-DEMOGRAPHIC VARIABLES FORMING A PERCEPTION OF CORPORATE IMAGE BRAND IN THE CROATIAN BANKING INDUSTRY // Balkans journal of emerging trends in social sciences, 3 (2020), 2; 96-111 doi:https://www.udekom.org.rs/balkansjetss20203296-111.html (međunarodna recenzija, članak, stručni)
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4.Pirić, Valentina; Martinović, Maja; Koričan Lajtman, MirnaSocio-demographic variables forming a perception of corporate image brand in the Croatian banking industry // 4th INTERNATIONAL SCIENTIFIC CONFERENCE EMAN 2020 ; Economics & Management: How to Cope With Disrupted Times BOOK OF ABSTRACTS / Bevanda, Vuk (ur.).
Ljubljana: Association of Economists and Managers of the Balkans - UdEkom Balkan, 2020. str. 19-19 (predavanje, međunarodna recenzija, sažetak, znanstveni) -
5.Pirić, Valentina; Kurtović, Ante; Martinović, MajaRelationship between in-store marketing and consumer behaviour in telecommunications industry and FMCG retailing // 13th Annual Conference of the EuroMed Academy of Business - Book of Proceedings / Vrontis, Demetris ; Weber, Yaakov ; Tsoukatos, Evangelos (ur.).
Lahti: EuroMed Press, 2020. str. 883-893 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni) -
6.Martinović, Maja; Pirić, Valentina; Krkač, KristijanTHE IMPLICATIONS OF FACEBOOK IN POLITICAL MARKETING CAMPAIGNS IN CROATIA // Central European Business Review, 9 (2020), 4; 73-95 (međunarodna recenzija, članak, znanstveni)
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7.Hanžek, Matea; Biočina, Zdravka; Martinović, Maja; Pirić, ValentinaDual Assessment in Higher Education: A Critical Analysis of Students Objectiveness // 7th Higher Education Institutions Conference / Aleksić-Maslać, Karmela ; Vranešić, Philip (ur.).
Opatija, Hrvatska, 2019. str. 4-4 (predavanje, međunarodna recenzija, sažetak, znanstveni) -
8.Hanžek, Matea; Biočina, Zdravka; Martinović, Maja; Pirić, ValentinaDual Assessment in Higher Education: A Critical Analysis of Students Objectiveness // 7th Higher Education Institutions Conference / Aleksić-Maslać, Karmela ; Vranešić, Philip (ur.).
Opatija, Hrvatska, 2019. str. 4-4 (predavanje, međunarodna recenzija, sažetak, znanstveni) -
9.Martinović, MajaOsnove marketinških strategija i taktika - Ključni koncepti za temeljno razumijevanje marketinga
Zagreb: Zagrebačka škola ekonomije i managementa, 2018 -
10.Martinović, Maja; Domović, Jelena; Pirić, ValentinaPerception of health products and trends in online shopping and promotion of health products in Croatia // National Academy of Managerial Staff of Culture and Arts Herald, 4 (2018), 422-428 (međunarodna recenzija, članak, znanstveni)
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11.Martinović, Maja; Pirić, ValentinaExpectations of Millennials in regards with applied teaching methods and learning through technology during Marketing classes // 6th Higher Education Institutions Conference - proceedings / Aleksić Maslać, Karmela ; Vranešić, Philip (ur.).
Zagreb: MATE, 2018. str. 78-82 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), stručni) -
12.Pirić, Valentina; Masmontet, Pauline; Martinović, MajaThe Relationship between Employer Branding and Social Networks: Analysis from the Perspective of Young Graduates // Journal of Marketing Development and Competitiveness, 12 (2018), 2; 30-48 (međunarodna recenzija, članak, znanstveni)
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13.Pirić, Valentina; Martinović, Maja; Barac, ZoranA study on customer's perception of Croatia's banking industry // UTMS Journal of Economics, 9 (2018), 2; 169-180 (međunarodna recenzija, članak, znanstveni)
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14.Pirić, Valentina; Martinović, Maja; Barac, ZoranAnalyzing the Participation of Young People in Politics: An Exploratory Study Applied on Motivation in Croatia // World Academy of Science, Engineering and Technology, ICBEMBS 2017: 19th International Conference on Business, Economics, Management and Behavioral Sciences
Dubai: WASET, 2017. str. 982-988 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni) -
15.Martinović, Maja; Žarković, Valentina; Maljak, HrvojePotential of Croatia as an Attractive Tourist Destination for the Russian Market // World Academy of Science, Engineering and Technology, ICMTM 2017: 19th International Conference on Marketing and Tourism Management, 19 (2017), 3; 972-980 (međunarodna recenzija, članak, znanstveni)
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16.Pirić, Valentina; Martinović, Maja; Barac, ZoranAnalyzing the Participation of Young People in Politics: An Exploratory Study Applied on Motivation in Croatia // WASET 19. World of Academy of Science, Engineering and Technology ; Conference Proceedings
Dubai: WASET, 2017. str. 982-988 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni) -
17.Pirić, Valentina; Martinović, Maja; Barac, ZoranAnalyzing the Participation of Young People in Politics: An Exploratory Study Aplied on Motivation in Croatia // World Academy of Science, Engineering and Technology, ICBEMBS 2017: 19th International Conference on Business, Economics, Management and Behavioral Sciences, 19 (2017), 3; 982-988 (međunarodna recenzija, članak, znanstveni)
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18.Pirić, Valentina; Vitlov, Ena; Martinović, MajaCopayment on Drug Prescription and Its Influence on Patient Behaviour - a Croatian Example // Journal of Marketing Development and Competitiveness, 11 (2017), 4; 118-130 (međunarodna recenzija, članak, znanstveni)
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19.Martinović, Maja; Bernatović, Ivija; Kustrak Korper, AUse of Simulation to Integrate and Assess Students' Knowledge and Skills across Curriculum: A Case Study // Proceedings: 13th International Sun Conference on Teaching and Learning
El Paso (TX): University of Texas, 2016. str. 34-34 (predavanje, međunarodna recenzija, sažetak, ostalo) -
20.Martinović, Maja; Eterović, PetraEtički problemi vezani uz čimbenike marketinškog spleta // Poslovna etika, korporacijska društvena odgovornost i održivost / Jalšenjak, Borna ; Krkač, Kristijan (ur.).
Zagreb: MATE ; Zagrebačka škola ekonomije i managementa, 2016. str. 415-447 -
21.Martinović, Maja; Buljan , SašaMarketinški splet u turizmu na primjeru LifeClass Terme Sveti Martin // Turizam – studije slučaja Hrvatske i regije / Maljak, Hrvoje (ur.).
Zagreb: MATE, 2016. str. 153-166 -
22.Martinović, Maja; Buljan, SašaTuristička ponuda i proizvodi grada Umaga // Turizam – studije slučaja Hrvatske i regije / Maljak, Hrvoje (ur.).
Zagreb: MATE, 2016. str. 19-32 -
23.Barac, Zoran; Martinović, MajaPluralistic Approach to the Governance as a Framework for Effective Governance Practice // Journal of Advancements in Economics, Finance & Accounting, IAABR, Library of the Congress of The USA, Washington, D.C., USA, VI (2016), 1; 21-32 (međunarodna recenzija, članak, znanstveni)
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24.Pirić, Valentina; Krkač, Kristijan; Martinović, MajaPolitical Marketing Communications and Possible Contribution of Facebook, Social Networks and the Usage of New Technologies in the Republic of Croatia - A Conceptual Framework for Possible Solving of Political Marketing Communication in Young Democracies Such as Croatia // 2016 Academic OASIS International Multidisciplinary Academic Conference ; 2016 IAABR International Conference on Business, Economics, Finance & Accounting ; Orlando ; Florida
Orlando (FL): Academic OASIS and IAABR, 2016. str. 8-8 (predavanje, međunarodna recenzija, sažetak, znanstveni) -
25.Hanžek, Matea; Haramija, Predrag; Jerković, Hrvoje; Kuštrak Korper, Ana; Jurković Majić, Olivera; Maljak, Hrvoje; Martinović, Maja; Miličević, Katarina; Pirić, Valentina; Rodin, Ina; Šorić, KristinaTurizam - Studije slučaja Hrvatske i regije / Maljak, Hrvoje (ur.).
Zagreb: MATE, 2016 -
26.Pirić, Valentina; Krkač, Kristijan; Martinović, MajaPolitical Marketing Communications and Possible Contribution of Facebook, Social Networks and the Usage of New Technologies in the Republic of Croatia - A Conceptual Framework for Possible Solving of Political Marketing Communication in Young Democracies Such as Croatia // Journal of Advancements in Economics, Finance & Accounting, 6 (2016), 1; 53-65 (međunarodna recenzija, članak, znanstveni)
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27.Martinovic, Maja; Barac, Zoran; Bernatovic, IvijaMission-driven assessment strategy in business education // 21st Century Academic Forum Conference at Harvard
Cambridge (MA), Sjedinjene Američke Države, 2015. str. 85-85 (predavanje, međunarodna recenzija, sažetak, stručni) -
28.Bernatović, Ivija; Martinović, Maja; Njavro, ĐuroEffectively designed quality measurements and creating assurance of learning culture // 21st Century Academic Forum Conference
Lahti, 2015. str. 62-62 (predavanje, međunarodna recenzija, sažetak, stručni) -
29.Martinovic, Maja; Barac, Zoran; Bernatovic, IvijaMission-driven assessment strategy in business education // 21st Century Academic Forum Conference at Harvard
Cambridge (MA), Sjedinjene Američke Države, 2015. str. 85-85 (predavanje, međunarodna recenzija, sažetak, stručni) -
30.Martinović, MajaDobra marketinška strategija čini veliku razliku // IN Store, B2B časopis za trgovinu, listopad 2015 (2015), 40; 20-21 (podatak o recenziji nije dostupan, osvrt, stručni)
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31.Martinovic, Maja; Magzan, Masa; Kustrak Korper, AnaTowards Understanding of the Croatian Book Market: Analysis of factors affecting book buying // Journal of Organizational Advancement, Strategic and Institutional Studies, Academic Organization for Advancement of Strategic and International Studies, VII (2015), 1; 21-28 (međunarodna recenzija, članak, znanstveni)
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32.Martinović, Maja; Kuštrak, Ana; Čaić, MartinaThe Role of Marketing Strategy Simulation in Assurance of Learning // 19th International Conference on Engineering Education, New Technologies and Innovation for Global Business
Zagreb, 2015. str. 68-75 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni) -
33.Martinović, MajaQuality for Competitive Advantage: Assessment of Learning Practice // Higher Education Institutions Conference, Quality & Governance in Higher Education
Dubrovnik, 2014. (predavanje, međunarodna recenzija, sažetak, stručni) -
34.Ćosić Pajurin, Ana; Martinović, MajaThe System of Decision-Making in Communication Strategy Implementation // Znanstveno – stručni skup s međunarodnim sudjelovanjem MENADŽMENT
Zaprešić: Veleučilište Baltazar Zaprešić, 2014. str. 421-431 (predavanje, domaća recenzija, cjeloviti rad (in extenso), znanstveni) -
35.Kotler, Philip; Keller, Kevin Lane; Martinović, MajaUpravljanje marketingom, 14. izdanje. Zagreb: MATE, 2014 (Udžbenici i skripta)
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36.Martinović, Maja; Jurković Majić, Olivera; Pirić, Valentina; Arambašić, Sanja; Miličević, KatarinaMarketing 3 - Udžbenik za 3. razred ekonomske škole / Olivier, Natalia ; Njavro, Mato (ur.).
Zagreb: MATE, 2014 -
37.Martinović, MajaKonkurencija u obrazovanju je ključ kojim se postiže zadovoljavajuća razina kvalitete, 2013. (ostalo).
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38.Pirić, Valentina; Martinović, Maja; Njavro, ĐuroУдовлетворенность клиента оказанной услугой как современная маркетинговая тенденция и источник лояльности клиента – марка БМВ в республике Хорватия // Практический маркетинг, Magazine Practical Marketing, 11 (2013), 201; 27-35 (međunarodna recenzija, članak, znanstveni)
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39.Martinović, MajaMarketing u Hrvatskoj – 55 poslovnih slučajeva. Zagreb: MATE ; Zagrebačka škola ekonomije i managementa, 2012 (Udžbenik)
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40.Martinović, MajaKoautor (suradnik) Coauthor // Leksikon marketinga / Previšić, Jozo (ur.).
Zagreb: Ekonomski fakultet Sveučilišta u Zagrebu, 2011. str. 01-01 -
41.Pirić, Valentina; Martinović, Maja; Njavro, ĐuroUtjecaj promjene korporacijskog vizualnog identiteta na imidž poduzeća i prodajne rezultate u uvjetima recesije // Reklama, Teorija i Praktika, Grebennikov Business career, 4 (2011), 46; 204-221 (međunarodna recenzija, članak, znanstveni)
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42.Martinović, Maja; Pirić, Valentina; Mušura, AndrijanaEtička pitanja vezana uz proizvod kao dio marketinškog spleta // Obnovljeni život, 66 (2011), 531-548 (međunarodna recenzija, pregledni rad, znanstveni)
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43.Jakupovic, Vedran; Martinovic, Maja; Özgüven, Kutluk; Vukovic, AmraServices Marketing in Dentistry – Knowledge, Practice, Attitude in Bosnia and Herzegovina // Materia socio-medica, 22 (2010), 4; 195-199 (međunarodna recenzija, članak, znanstveni)
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44.Martinović, MajaZarazni oglasi // Forbes, srpanj (2010), 58-59 (domaća recenzija, članak, stručni)
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45.Martinović, Maja; Babić, AnaИнтернет как канал дистрибуции: анализ хорватского банковского сектора // Үправление каналами дистрибуции (engl. Distribution and trade channels), 1 (2010), 21; 66-74 (međunarodna recenzija, članak, znanstveni)
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46.Martinović, Maja; Jakupović, Vedran; Jakupović, SelmaUse of Internet Marketing in Private Dental Practice in Bosnia and Herzegovina // Acta informatica Medica, 18 (2010), 1; 25-29 (podatak o recenziji nije dostupan, članak, znanstveni)
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47.Martinović, Maja; Branch, JohnBrand Management in Emerging Markets: Private Labels in Croatian Grocery Retailing and the Case of Dona Trgovina D.O.O. // Handbook of Business Practices and Growth in Emerging Markets / Singh, Satyendra (ur.).
Singapur: World Scientific Publishing, 2010. str. 161-179 -
48.Martinović, MajaNajgora reakcija na nagle turbulencije i recesiju jest široko rezanje troškova // Lider, 11. rujan 2009. (2009), 20-22 (članak, stručni)
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49.Martinović, Maja; Babić, Ana; Miličević, KatarinaBehavior as the basis for tourist market segmentation // Znanstvena konferenca z mednarodno udeležbo, management, izobraževanje in turizem / Brezovec, Aleksandra ; Mekinc, Janez (ur.).
Portorož: Turistica - fakulteta za turistične študije Portorož, Fakulteta za management Koper, 2009. str. 1821-1833 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni) -
50.Martinović, Maja; Jurković Majić, OliveraEtički izazovi globalnom marketingu // Obnovljeni život, 64 (2009), 1; 33-51 (recenziran, članak, znanstveni)
