Pregled bibliografske jedinice broj: 982507
ETourism: A comparison of Online and Offline Bookings and the Importance of Hotel Attributes
eTourism: A comparison of Online and Offline Bookings and the Importance of Hotel Attributes // Journal of information and organizational sciences, 34 (2010), 1; 41-54 (međunarodna recenzija, članak, znanstveni)
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Naslov
ETourism: A comparison of Online and Offline Bookings and the Importance of Hotel Attributes
Autori
Crnojevac, Igor H. ; Gugić, Jadranka ; Karlovčan, Saša
Izvornik
Journal of information and organizational sciences (1846-3312) 34
(2010), 1;
41-54
Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, znanstveni
Ključne riječi
Internet, online reservation, hotel selection factors, tourism
Sažetak
Internet is an important tool for information searching and purchasing of products especially in tourism. This paper investigates the impact of demographic and travel characteristics of hotel guests on online and offline reservations. It also examines the importance of hotel attributes in selecting a hotel and the differences in priorities between guests who book their accommodation online and offline. Data was collected by surveys of guests in three hotels in Dubrovnik. The results of the study showed that the method of booking mostly depends on the nature of travel, and that the importance of hotel attributes does not differ much between different groups of guests.
Izvorni jezik
Engleski
Znanstvena područja
Informacijske i komunikacijske znanosti
Citiraj ovu publikaciju:
Časopis indeksira:
- Web of Science Core Collection (WoSCC)
- Emerging Sources Citation Index (ESCI)
- Scopus