Naslov
Innovation for the Brave

Autori
Cobović, Mirko ; Jakobović, Viktorija ; Vretenar Cobović, Maja

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
9th International Scientific and Expert Conference TEAM 2018 / Lalić, Bojan ; Tasić, Nemanja ; Gračanin, Danijela - Novi Sad : University of Novi Sad, Faculty of Tehnical Sciences, Department of Industrial Engineering and Management, 2018, 349-352

ISBN
978-86-6022-098-3

Skup
9th International Scientific and Expert Conference (TEAM 2018)

Mjesto i datum
Novi Sad, Srbija, 10.10.2018. - 12.10.2018

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
innovation, e-business, hologram, Mozart application, drone

Sažetak
In today's business world there can be no progress if there are no innovations, advancements, and investments in business. In this paper, companies are encouraged to introduce eBusiness which is supposed to help increase sales, improve the business, attract new customers while keeping the old ones, and reduce the expenses. By implementing these improvements, the company would be ahead of the competition. As an example of this, Mozart Fast Food were advised to develop an app since they are usually very beneficial for the customers and easily attract new ones. They were also advised to introduce a hologram into the kitchen so as to improve the food production, and to use a drone as a way of delivery which would significantly reduce the expenses. Using these innovations, the company should shorten their delivery time and improve their service. Faster food delivery and shortened production process are supposed to ensure a faster, higher quality service. This means more work could be done and all of it would be done with lower costs and a better quality. This way the company will expand its business a new market and easily outrun the competition.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

POVEZANOST RADA