Pregled bibliografske jedinice broj: 968266
Interacive postcard of Zadar
Interacive postcard of Zadar // Proceedings of ELMAR-2018 / Muštra, Mario ; Grgić, Mislav ; Zovko-Cihlar, Branka ; Vitas, Dijana (ur.).
Zagreb: Fakultet elektrotehnike i računarstva Sveučilišta u Zagrebu, 2018. str. 23-26 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
CROSBI ID: 968266 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Interacive postcard of Zadar
Autori
Beverin, Ana ; Mandić, Lidija ; Agić, Ana
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Izvornik
Proceedings of ELMAR-2018
/ Muštra, Mario ; Grgić, Mislav ; Zovko-Cihlar, Branka ; Vitas, Dijana - Zagreb : Fakultet elektrotehnike i računarstva Sveučilišta u Zagrebu, 2018, 23-26
ISBN
978-953-184-244-0
Skup
60th International Symposium ELMAR-2018
Mjesto i datum
Zadar, Hrvatska, 16.09.2018. - 19.09.2018
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
Illustration, Animation, Promotion, Emotional Design
Sažetak
In this paper the new approach to the promotion of a tourist place is presented. The role of visual communication, illustration, animation and storytelling in marketing was described more closely, as well as the role of using emotional approach in design process. Different principles and processes have been explored behind animation and illustration, with a special emphasis on the 12 principles of animation. The process of website development has been explained and the role of user experience. At the end, a survey was conducted about the impact of emotional design in user experience and the connection between the user and the destination that is being promoted.
Izvorni jezik
Engleski
Znanstvena područja
Grafička tehnologija, Interdisciplinarne tehničke znanosti
