Naslov
Management of sustainable tourism development based on heritage

Autori
Drpić, Danijel

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
ICESOS’18 International conference on economic and social studies Regional economic development contemporary trends in tourism and hospitality industry in the Balkan region / Obralić, Merdžana ; Milojica, Vedran - Sarajevo : International Burch University Publications (IBU), 2018, 236-252

Skup
International Conference on Economic and Social Studies "Regional economic development: Contemporary Trends in Tourism and Hospitality Industry in the Balkan Region" (ICESOS’18)

Mjesto i datum
Sarajevo, Bosna i Hercegovina, 10.05.2018. - 11.05.2018

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
heritage ; tourism ; competitiveness ; managing ; Republic of Croatia

Sažetak
Heritage represents a unique characteristic of a past of a certain nation and space. Its preservation represents a basic task of a contemporary destination management, but also of all stakeholders in a tourist destination. Challenge of managing heritage requires possessing numerous knowledge and skills, as well as use of contemporary technological solutions, and systematic exploration of needs and desires of contemporary destination visitors, taking into consideration the heterogeneity of tourist demand and strong competition of tourist destinations in the surroundings. Sustainable heritage managing is possible through inclusion of heritage into the tourist product. Inclusion of heritage into the tourist offer must be based on sustainability postulates with strengthening positive and removing negative influences of tourism on the heritage elements. The purpose of the paper is pointing out on the developmental possibilities of a competitive tourist offer based on elements of heritage, which is possible to achieve with tourist events. The goal of the paper is, by using scientific methods and experiences of competitive destinations, to present a model of a tourist event based on heritage with a goal of achieving competitiveness of the Republic of Croatia as a tourist destination and ensuring preservation and sustainable heritage managing. Within the paper, the author will present a review of a contemporary literature, as well as recommendations for formation of tourist events based on heritage as an element for achieving innovative and sustainable tourist offer with a goal of achieving competitiveness of a tourist destination.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

POVEZANOST RADA