Pregled bibliografske jedinice broj: 962059
Education as the Essential Part of Public Relations Ethics Codes
Education as the Essential Part of Public Relations Ethics Codes // Proceedings of the ENTRENOVA - ENTerprise REsearch InNOV Ation Conference Vol. 4, No. 1 / Milković, Marin ; Pejić Bach, Mirjana ; Peković, Sanja ; Perovic, Djurdjica ; Šimičević, Vanja ; Zoroja, Jovana (ur.).
Split, Hrvatska: Udruga za promicanje inovacija i istraživanja u ekonomiji ''IRENET'', Zagreb, Croatia, 2018. str. 98-104 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
CROSBI ID: 962059 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Education as the Essential Part of Public Relations Ethics Codes
Autori
Kolić Stanić, Matilda
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Izvornik
Proceedings of the ENTRENOVA - ENTerprise REsearch InNOV Ation Conference Vol. 4, No. 1
/ Milković, Marin ; Pejić Bach, Mirjana ; Peković, Sanja ; Perovic, Djurdjica ; Šimičević, Vanja ; Zoroja, Jovana - : Udruga za promicanje inovacija i istraživanja u ekonomiji ''IRENET'', Zagreb, Croatia, 2018, 98-104
Skup
4th ENTerprise REsearch InNOVAtion Conference (ENTRENOVA 2018)
Mjesto i datum
Split, Hrvatska, 06.09.2018. - 08.09.2018
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
communications, public relations, ethics, codes, education, associations
Sažetak
The end of the twentieth century and the beginning of the 21st century were characterized by increase in faculties and in public relations associations. For members of PR-associations, professional activities are regulated by ethics codes. The goal of this paper is to explore which place in the ethics codes of public relations associations takes the importance of education and how different associations in different countries consider education as professional duty of PR-experts. This paper provides a qualitative analysis of the content of 13 ethical codes ; 2 international and 11 national professional associations active in 7 countries: Austria, Germany, Croatia, Italy, Spain, United Kingdom and Unites States. The analysis had revealed that the majority of analysed codes does not consider the education as the essential duty of public relations professionals, although some of them emphasized the positive connection of education and ethical conduct.
Izvorni jezik
Engleski
Znanstvena područja
Informacijske i komunikacijske znanosti
