Pregled bibliografske jedinice broj: 959142
Strategic positioning of small hotels in the touristic offer of Dalmatia
Strategic positioning of small hotels in the touristic offer of Dalmatia // M-Sphere Book of Abstracts
Viseu, Portugal, 2017. str. 29-29 (poster, međunarodna recenzija, sažetak, ostalo)
CROSBI ID: 959142 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Strategic positioning of small hotels in the touristic offer of Dalmatia
Autori
Gutić Martinčić, Sanja
Vrsta, podvrsta i kategorija rada
Sažeci sa skupova, sažetak, ostalo
Izvornik
M-Sphere Book of Abstracts
/ - , 2017, 29-29
ISBN
978-953-7930-12-7
Skup
6th International M Sphere Conference for Multidisciplinarity in Business and Science
Mjesto i datum
Viseu, Portugal, 19.09.2017. - 22.09.2017
Vrsta sudjelovanja
Poster
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
strategic positioning, small hotels, portfolio analysis, tourist market
Sažetak
Understanding of strategic positions is one of the basic prerequisits in market risks of organizations when they appear on their respective markets.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija, Interdisciplinarne društvene znanosti
