Naslov
Success to Decay: Design and Economy from Self-Management to Free Enterprise Model

Autori
Kostešić, Iva ; Vukić, Feđa

Izvornik
Design issues (0747-9360) 35 (2019), 2; 81-92

Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, znanstveni

Ključne riječi
design, culture, economy, industry, socialism

Sažetak
After World War II and the introduction of self-management, Yugoslavia entered a process of economic transformation. The new market and economic context needed to include design as a strategic tool to ensure the competitiveness of local production and to increase its success on the market. Despite the persistent efforts of theorists and design practitioners in Socialist Federal Republic of Yugoslavia (SFRY), the fusion of design and industry never took hold in its full capacity or for the long term. The tradition of neglecting design (in production and the economy) had almost irreversible consequences. The economic imbalance that occurred beginning in the mid-twentieth century, reinforced by the confusion between ideology and economy, resulted from the coexistence of two bipolar systems: state planning and an economic model with some elements of free market. To explain the process of economic transformation in relation to design, we examine three factors: the concept of self-management, the concept of design in Croatia and Slovenia (as constituent states of SFRY), and the 1965 economic reform that helped to provide a financial and structural frame for implementing design in industry and production.

Izvorni jezik
Engleski

Znanstvena područja
Znanost o umjetnosti

POVEZANOST RADA