Pregled bibliografske jedinice broj: 945257
Employment of the Smart Contracts in the Practicing of the Franchising Business Model
Employment of the Smart Contracts in the Practicing of the Franchising Business Model // Proceedings of The 1st International Conference Applied Computer Technologies (ACT 2018) / Marina, Ninoslav ; Vasilev, Rosen (ur.).
Ohrid: University of Information Science and Technology “St. Paul the Apostle” – Ohrid, Macedonia, 2018. str. 47-53 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
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Naslov
Employment of the Smart Contracts in the Practicing of the Franchising Business Model
Autori
Damoska Sekuloska, Jovanka ; Erceg, Aleksandar
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Izvornik
Proceedings of The 1st International Conference Applied Computer Technologies (ACT 2018)
/ Marina, Ninoslav ; Vasilev, Rosen - Ohrid : University of Information Science and Technology “St. Paul the Apostle” – Ohrid, Macedonia, 2018, 47-53
ISBN
978-608-66225-0-3
Skup
International Conference Applied Computer Technologies (ACT 2018)
Mjesto i datum
Ohrid, Sjeverna Makedonija, 21.06.2018. - 23.06.2018
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
smart contracts, blockchain, application, franchising business model
Sažetak
Smart contracts which are based on the blockchain technology are not only a research interest of the Information and Communication (IC) sciences. Frequently, the interest for the smart contracts is accompanied by exploring their application dimension. The potential for use of smart contracts has been identifying in some business areas like insurance sector and in the so-called share economy. The main research challenge of this paper is to recognize the opportunities for application of smart contracts in the implementation of franchising business model. Through analysis of the main attributes of practicing the franchising business model, the paper will identify and suggest on the employment of the smart contracts as an added value in the process of employment and increase of the franchising business model efficiency.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija