Pregled bibliografske jedinice broj: 935392
Chi-square Versus Proportions Testing-Case Study on Tradition in Croatian Brand
Chi-square Versus Proportions Testing-Case Study on Tradition in Croatian Brand // Proceedings of the 9th International Symposium on Operational Research SOR'2007
Nova Gorica, Slovenija, 2007. str. 415-420 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
CROSBI ID: 935392 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Chi-square Versus Proportions Testing-Case Study on Tradition in Croatian Brand
Autori
Jurun, Elza ; Bodrožić, Ivan, Pivac, Snježana
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Izvornik
Proceedings of the 9th International Symposium on Operational Research SOR'2007
/ - , 2007, 415-420
ISBN
978-961-6165-25-9
Skup
The 9th International Symposium on Operational Research SOR'2007
Mjesto i datum
Nova Gorica, Slovenija, 27.09.2007. - 29.09.2007
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
proportions testing, Chi-square of independence, expected count problem, survey research, tradition, Croatian brand
Sažetak
By this paper authors try to establish the much more common procedure of proportions testing with the same conclusions in statistical sense versus more complex Chi-square of independence. Case study is very interested and useful in scientific sense by itself, not only as the practical example used to sustain mathematical- statistic analysis conclusions. In this quantitative research in social science more than 600 questionnaires had been analysed to perceive importance of tradition by purpose of involving it in modern Croatian brand.
Izvorni jezik
Engleski
