Naslov
The Yugoslav Youth Press (1968-1980): Student Movements, Youth Subcultures and Alternative Communist Media

Autori
Zubak, Marko

Vrsta, podvrsta i kategorija knjige
Autorske knjige, monografija, znanstvena

Izdavač
Srednja Europa ; Hrvatski institut za povijest

Grad
Zagreb

Godina
2018

Stranica
371

ISBN
978-953-7963-74-3

Ključne riječi
Media, Journalism, Youth, Socialist Yugoslavia, student movement, subculture, alternative, visual art

Sažetak
The subject of this book, the Yugoslav youth press, reinstates the Yugoslav communist media as a research topic with a strong contemporary resonance and rich comparative potential. Developed within the institutional framework of the communist party, the youth press could best be defined as a network of publications intended for the youth and issued under the auspices of youth or student communist organizations. What makes this medium of special interest is its transformation from the initial purpose for which it was designed. From the late 1960s, instead of serving as crude Party propaganda, these journals gained distinct voice and introduced various media innovations, while creating space for defiant representations opposed to the official norms and linked with the political and cultural initiatives of the Yugoslav youth. This book investigates this unique genre along with its remarkable evolution, making a step forward in the study of communist media and Yugoslavia in particular. First, it repositions this propaganda tool as an example of a specific medium that acted from the margins to provide challenges to the mainstream media and the authorities at large. Using Western theoretical concepts to analyze a non-Western media, the book bridges the gap between seemingly competing media frameworks from East and West. Second, the book uses the youth press to elaborate upon the late socialist Yugoslav youth, offering new insights into the late 1960s local student movements and the vibrant punk-rock subculture of the following decade. Moreover, this study points to Belgrade, Zagreb and Ljubljana as the three main Yugoslav centers which led the country’s development and display its diversity. By comparing the youth press from these cities, I expose the fascinating interplay of republican similarities and differences that emerged out of the complex Yugoslav federal entanglement.

Izvorni jezik
Engleski

Znanstvena područja
Politologija, Informacijske i komunikacijske znanosti, Likovne umjetnosti

POVEZANOST RADA