Naslov
Hospital websites as a road to transparency: Case study of transition countries

Autori
Pejić Bach, Mirjana ; Seljan, Sanja ; Zoroja, Jovana ; Buljan, Ante ; Cafuta, Brigitta

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
Knowledge and business challenge of globalization in 2017 / Kovač, T. ; Cingula, M. - Celje : Fakulteta za komercialne in poslovne vede, Celje, 2017, 91-100

ISBN
9781522537045

Skup
Knowledge and business challenge of globalization in 2017

Mjesto i datum
Celje, Slovenija, 17.11.2017

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
public communication ; hospital web page ; member of EU

Sažetak
The main goal of the paper is to detect to what extent hospitals in selected transition countries currently use Web pages in order to increase its transparency and communications with the public. Three countries were selected for investigation: Bosnia and Herzegovina, Croatia, and Slovenia. Therefore, the aim of the paper is to examine to what extent events specific country factors influence usage of Web pages among hospitals, since we explore candidate EU member, recent EU member country and established EU member country. Exploratory research was conducted on the sample of 300 hospitals from 3 transition countries. In order to take into account the specific information that hospitals communicate with the public, research instrument already developed for the similar research was used.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija, Informacijske i komunikacijske znanosti

POVEZANOST RADA