Naslov
Discourse of social entrepreneurs in Croatia

Autori
Vuković, Ksenija ; Kedmenec, Irena ; Detelj, Kristina

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
5th RSEP Social Science Conference Conference Proceedings / Kaya, M.Veysel - Barcelona : Sanat Kırtasiyecilik Reklamcılık Ltd. Şti, 2017, 13-19

ISBN
978-605-307-788-6

Skup
5th RSEP Social Science Conference

Mjesto i datum
Barcelona, Španjolska, 07.11.2017. - 10.11.2017

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
social entrepreneurship, entrepreneurial discourse, Croatia, critical discourse analysis

Sažetak
The aim of this paper is to examine the possibility of applying entrepreneurial discourse to social entrepreneurs in Croatia. The research adopts a qualitative approach by using phenomenological enquiry in collecting empirical material. In-depth semi-structured interviews were conducted on a sample of ten social entrepreneurs in Croatia. The research material was analyzed by critical discourse analysis technique. In the first stage of the research material analysis, micro discourse that shaped the text was analyzed. In the second stage, the analysis examined practice of reproducing social structures in the spoken text of social entrepreneurs. The results show that social entrepreneurs in Croatia are concerned with issues related to the social context and community rather than with commercial goals such as efficiency and financial independence.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

POVEZANOST RADA