Naslov
Addressing organisational challenges of cultural tourism in rural areas through community-based tourism model

Autori
Đurkin, Jelena ; Perić, Marko ; Kljaić Šebrek, Jelena

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
4th International Scientific Conference Tourism in Southern and Eastern Europe (ToSEE 2017) : Tourism and Creative Industries: Trends and Challenges : Conference Proceedings. Vol. 4 / Marković, Suzana ; Smolčić Jurdana, Dora - Opatija : Fakultet za menadžment u turizmu i ugostiteljstvu Sveučilišta u Rijeci, 2017, 145-157

Skup
International Scientific Conference Tourism in Southern and Eastern Europe (4 ; 2017)

Mjesto i datum
Opatija, Hrvatska, 04.05.2017. - 06.05.2017

Vrsta sudjelovanja
Ostalo

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
community-based tourism ; cultural tourism ; rural areas ; Gorski Kotar

Sažetak
The purpose of this paper is to identify the organisational challenges of cultural tourism development in rural areas and to discuss and address those challenges using the principles of a community- based tourism concept. A desk research was conducted to investigate cultural tourism in rural areas and the community-based tourism concept. Then, the case study of Gorski Kotar was introduced as an example of a rural area with potential for further cultural tourism development. Secondary data on Gorski Kotar was gathered from various sources and processed using qualitative approach for the purpose of identifying and analysing the key organisational challenges of cultural tourism in rural areas. Those challenges are discussed in the context of a shift towards community-based tourism and its main principles. Key organisational issues in the management of cultural tourism in rural areas have been identified and linked to rural community capacities in terms of insufficient social and human capital. In line with the fact that cultural tourism assets are usually an inseparable part of local identity, community- based tourism as a model of tourism developed, owned and controlled by the local community, can be very useful in overcoming organisational problems involved in creating and sustaining tourism products based on local culture. This paper deals with the rather unexplored topic of analysing organisational elements and challenges as potentially the main causes of success/failure of cultural tourism in rural areas.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

POVEZANOST RADA