Pregled bibliografske jedinice broj: 904952
Corporate Social Responsibility in Scandinavian Countries and in Croatia
Corporate Social Responsibility in Scandinavian Countries and in Croatia // Communication Management Forum – Reconciling the Traditional and Contemporary: The New Integrated Communication / Verčić, Dejan ; Jugo, Damir ; Ciboci, Lana (ur.).
Zagreb: Veleučilište Edward Bernays, 2015. str. 544-561 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), stručni)
CROSBI ID: 904952 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Corporate Social Responsibility in Scandinavian Countries and in Croatia
Autori
Kobas Dešković, Dijana ; Pavičić, Mihaela
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), stručni
Izvornik
Communication Management Forum – Reconciling the Traditional and Contemporary: The New Integrated Communication
/ Verčić, Dejan ; Jugo, Damir ; Ciboci, Lana - Zagreb : Veleučilište Edward Bernays, 2015, 544-561
ISBN
978-953-58317-2-3
Skup
Communication Management Forum – Reconciling the Traditional and Contemporary: The New Integrated Communication
Mjesto i datum
Zagreb, Hrvatska, 08.05.2015. - 09.05.2015
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
corporate social responsibility (CSR) ; stakeholders ; UN Global Compact ; Global Reporting Initiative (GRI) ; strategy ; European Union (EU)
Sažetak
The socioeconomic conditions in the Republic of Croatia differ from those in Scandinavian countries. The two are not differentiated merely by a regulated social policy and developed industry. This paper was prepared with the aim of gaining an understanding of CSR policies in Scandinavian EU Member States, research CSR practices of Carlsberg and Electrolux in their home countries and to compare these to Croatian practices. The method of qualitative content analysis from secondary sources on CSR policies in the Scandinavian countries of Denmark and Sweden was used. Information on Carlsberg and Electrolux practices was collected by researching their secondary sources. In order to gain an understanding of the differences in the companies' CSR practices in Croatia in comparison to practices in their home countries, interviews were conducted with representatives of Croatian subsidiaries. All information was collected in the period from May to November 2010, with an additional review of changes during 2015. It has been established that both countries have developed CSR policies. The practices of these companies in Croatia show room for improvement on all levels.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
