Naslov
On-line behaviour of users with different privacy concerns

Autori
Mekovec, Renata ; Žajdela Hrustek, Nikolina ; Pihir, Igor

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
Proceedings of the 21th Central European Conference on Information and Intelligent Systems / Strahonja, Vjeran ; Kirinić, Valentina - Varaždin : Fakultet organizacije i informatike Sveučilišta u Zagrebu, 2017, 251-256

Skup
Faculty of Organization and Informatics Varaždin

Mjesto i datum
Varaždin, Hrvatska, 27.09.2017. - 29.09.2017

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
Privacy concern, segmentation index, ICT usage

Sažetak
The paper investigate online private and business activities of users with different attitudes towards privacy. Users were categorized as “privacy pragmatic”, “privacy fundamentalist” and “privacy unconcerned”. Survey among 436 participants showed significant difference in activities connected to information searching, social networking, entertainment, buying/selling products or services online between privacy fundamentalist and privacy unconcerned group. For other explored activities such as financial activities, civic activities and political activities no significant difference was found between the three observed groups, as well as for use of ICT and the Internet as a routine on a daily basis for private activities.

Izvorni jezik
Engleski

POVEZANOST RADA