Naslov
The Problem of Counterfeit Goods in Online Marketplaces

Autori
Rački Marinković, Ana ; Dunković, Dario

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
TRADE PERSPECTIVES 2017: Specialization and Customer Centered Retailing / Baković, Tomislav ; Knežević, Blaženka ; Dužević, Ines - Zagreb : Ekonomski fakultet Sveučilišta u Zagrebu, 2017, 207-223

ISBN
978-953-346-047-5

Skup
TRADE PERSPECTIVES 2017: Specialization and Customer Centered Retailing

Mjesto i datum
Zagreb, Hrvatska, 29.11.2017. - 30.11.2017

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
Intellectual property infringement, counterfeiting, online-marketplace

Sažetak
The paper looks at the rising trend of sale of counterfeited goods on online marketplaces, which seems to have become the key distribution channels for counterfeit goods and results in the rise of small shipments of counterfeited goods directly to the consumers which are hard to detect by the customs authorities. The problems connected with the enforcement of intellectual property rights when infringed in online environment and in the cross-border context are elaborated. The attractiveness of the online marketplaces for developing the business models used by counterfeiter is examined, explaining why online marketplaces are heavily infiltrated by the offer of counterfeited goods. The paper gives an overview of the legislative position of online marketplaces in terms of their liability for counterfeited goods offered through their services and discusses the risks and threats associated with the phenomena for the consumers when purchasing on online marketplaces since the consumer is not able to examine the product before buying it. Current legislative and practical efforts to address the problem of counterfeited goods on online marketplaces are discussed with a view of further measures to be taken by all stakeholders to minimize the offer of counterfeited goods on online marketplace which harms the interest of right holders, consumers as well as online marketplaces.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija, Pravo

POVEZANOST RADA