Naslov
Storytelling in web design: a case study

Autori
Pivac, Marijana ; Granić, Andrina

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
MIPRO 2017: 40th International Convention on Information and Communication Technology, Electronics and Microelectronics: Proceedings / Biljanović, Petar ... [et al.] - Rijeka : Hrvatska udruga za informacijsku i komunikacijsku tehnologiju, elektroniku i mikroelektroniku - MIPRO, 2017, 1540-1545

ISBN
978-953-233-092-2

Skup
40th International Convention on Information and Communication Technology, Electronics and Microelectronics, MIPRO 2017

Mjesto i datum
Opatija, Hrvatska, 22.05.2017. - 26.05.2017

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
web design ; user interfaces ; storytelling ; usability ; user experience

Sažetak
Developing technologies and meeting the demands and needs of a wide range of different users had rather important influence on design of user interfaces of web applications. In such a dynamic context, storytelling in web interfaces design represents a new approach which aims to realize a more attractive interfaces that also ensure and encourage the participation of the users themselves. This paper examines the pros and cons of such an approach as well as its effectiveness and impact on the development of interfaces designed for a good user experience. Developed theoretical aspects are applied on design and implementation of selected web application, whose usability as well as user experience was tested with future users by applying relevant methodology.

Izvorni jezik
Engleski

Znanstvena područja
Računarstvo

POVEZANOST RADA