Pregled bibliografske jedinice broj: 874925
Servitization in developed and developing countries, is this a threat?
Servitization in developed and developing countries, is this a threat? // POMS 28th Annual Conference: Global Operations: Social Good, Emerging Horizons and Technology / Aral, Karca (ur.).
Seattle (WA), 2017. str. 283-283 (predavanje, međunarodna recenzija, sažetak, znanstveni)
CROSBI ID: 874925 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Servitization in developed and developing countries, is this a threat?
Autori
Prester, Jasna
Vrsta, podvrsta i kategorija rada
Sažeci sa skupova, sažetak, znanstveni
Izvornik
POMS 28th Annual Conference: Global Operations: Social Good, Emerging Horizons and Technology
/ Aral, Karca - Seattle (WA), 2017, 283-283
Skup
POMS 28th Annual Conference: Global Operations: Social Good, Emerging Horizons and Technology
Mjesto i datum
Seattle (WA), Sjedinjene Američke Države, 05.05.2017. - 08.05.2017
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
servitization, developing and developed countries, GMRG
Sažetak
We analyze the differences in servitization strategy between developed and developing countries. Large GMRG V round from 2012 with 988 manufacturing companies is used to see how servitization strategies differ in competitiveness, business results and profit margin. Structural equation model is applied to servitized and unservitized sample.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
POVEZANOST RADA
Projekti:
HRZZ-IP-2013-11-3535 - Razvoj konkurentnosti hrvatskog prerađivačkog sektora (EMS_GMRG) (Prester, Jasna, HRZZ - 2013-11) ( CroRIS)
Ustanove:
Ekonomski fakultet, Zagreb
Profili:
Jasna Prester
(autor)
