Pregled bibliografske jedinice broj: 850142
Importance of Accounting Information for Increasing Competitiveness of Health Tourism – Case Study Croatia
Importance of Accounting Information for Increasing Competitiveness of Health Tourism – Case Study Croatia // What's Going Well in Hospitality, Tourism and Events? / Smith, Melanie, Puczko, Laszlo (ur.).
Budimpešta: EuroCHRIE & Budapest Metropolitan University, 2016. str. 81-92 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
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Naslov
Importance of Accounting Information for Increasing Competitiveness of Health Tourism – Case Study Croatia
Autori
Peršić, Milena ; Vlašić, Dubravka ; Janković, Sandra
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Izvornik
What's Going Well in Hospitality, Tourism and Events?
/ Smith, Melanie, Puczko, Laszlo - Budimpešta : EuroCHRIE & Budapest Metropolitan University, 2016, 81-92
ISBN
978-615-5459-04-7
Skup
EuroCHRIE 2016 conference, What's Going Well in Hospitality, Tourism and Events?
Mjesto i datum
Budimpešta, Mađarska, 25.10.2016. - 28.10.2016
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
Health-tourism ; Competitiveness ; Segment reporting standards ; Benchmarking ; Croatia
Sažetak
The aim of this paper is to explore the level of health tourism development in Croatia and the possibilities of improving quality of information through segment reporting by using the framework of accounting and specific industry standards and to enable external presentation and comparison (benchmarking) of internally achieved results. Establishing segment reporting model means respecting specifics of medical, wellness or/and health/spa services, using specialized software supported by an integrated database as a source of information for short- and long-term decision making. The services offered by special hospitals and spa/health resorts on the global tourism market should be better evaluated. This can be achieved by establishing segment reporting system that would follow directions of global trends and strategic documents, the best practice of USALI segment- reporting and benchmarking used in Croatian hotels.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
POVEZANOST RADA
Projekti:
067-0811272-1074 - Perspektiva primjene upravljačkog računovodstva u javnom sektoru RH (Vašiček, Vesna, MZOS ) ( CroRIS)
Ustanove:
Fakultet za menadžment u turizmu i ugostiteljstvu, Opatija