Naslov
The key controversy with globalization strategy in modern management

Autori
Knego, Nikola

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
Annals of DAAAM for 2002 & Proceedings / Katalinic, Branko - Beč : DAAAM International Vienna, 2002, 267-268

ISBN
3-901509-29-1

Skup
13th International symposium Intelligent Manufacturing & Automation: Learning from nature

Mjesto i datum
Beč, Austrija, 23.10.2002. - 26.10.2002

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
globalization; strategy; internationalization; regionalization

Sažetak
The paper looks into the key controversy with globalization strategy in modern management. This controversy stems from the very broad perception of the essence of globalization itself.We could consider globalization as a sort of continuum. At one end, you can find the view that treats globalization as nothing new, and as being an extremely old process. The other extreme perceives globalization problematically, and questions whether we are dealing with globalization or something else. If not globalization, than what? There are many and various views that interpolate between these two extreme views of globalization. There is a wealth of analytical instruments that are used in the justification of each approach to globalization, so that such are supported by facts.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

POVEZANOST RADA