Naslov
Business in Tourism: SMEs versus MNCs

Autori
Čavlek, Nevenka

Izvornik
Zagreb international review of economics & business (1331-5609) 5 (2002), 2; 39-48

Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, znanstveni

Ključne riječi
tourism; SMEs; MNCs; development strategies

Sažetak
The tourism business worldwide is dominated by small businesses (SMEs). However, the liberalisation and globalisation of the world economy have led to a growing integration of markets not only for goods and capital, but for services too. This has had an inevitable influence on the development of the tourism industry. The extensive internationalisation of tourism demand has forced companies involved in tourism to create large cooperations (MSCs), international strategic alliances and other forms of co-operation. The aim of this paper is to determine and analyse the business environment within which tourism companies operate.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

POVEZANOST RADA