Pregled bibliografske jedinice broj: 784965
Supply-push or technology-pull towards innovation? Setting a preliminary research agenda for Croatian SME suppliers and German automotive corporations
Supply-push or technology-pull towards innovation? Setting a preliminary research agenda for Croatian SME suppliers and German automotive corporations // 22nd EuROMA Annual Conference
Neuchâtel, Švicarska, 2015. (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
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Naslov
Supply-push or technology-pull towards innovation? Setting a preliminary research agenda for Croatian SME suppliers and German automotive corporations
Autori
Möhring, Monika Maria ; Prester, Jasna
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Skup
22nd EuROMA Annual Conference
Mjesto i datum
Neuchâtel, Švicarska, 26.06.2015. - 01.07.2015
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
technology; supply chain; innovation
Sažetak
Croatian international competitiveness will be determined by its export success (Borozan and Pfeifer, 2005). Even though their role in Croatian export has been less significant in the past, through their higher structural flexibility Croatian SMEs are assumed to adopt a central role for export growth in the future (Borozan and Pfeifer, 2005). We set out a research agenda for qualitatively diagnosing dyads of Croatian SME automotive suppliers and German automotive corporations. This conceptual paper therefore presents a study outline for researching international seller-buyer collaboration in the automotive industry. As to innovation, we are interested in the direction of technological transfer.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
