Naslov
Broadcasting Organization in the Context of Creative Economics and Management Innovation

Autori
Horvat, Đuro ; Kovačić, Marinko ; Krajnović, Ana

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
Proceedings of the ENTRENOVA -ENTerprise REsearch InNOVAtion Conference / Baćović, Maja ; Milković, Marin ; Pejić, Bach, Mirjana ; Peković, Sanja - Zagreb : Udruga za promicanje inovacija i istraživanja u ekonomiji ''IRENET'', Zagreb, Croatia, 2015, 201-206

Skup
ENTRENOVA ‘15 ENTerprise REsearch InNOVAtion Conference

Mjesto i datum
Kotor, Crna Gora, 10.09.2015. - 11.09.2015

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
broadcasting organization ; innovation ; structure ; cooperation ; knowledge

Sažetak
The transformation of the modern economic system is more than obvious and our main objective is to point out the need for the articulation of new organizational forms. In this paper, we use the results of empirical studies published in the literature and theoretical elaboration by using inductive/deductive methods. We believe that a new organization must correspond to human nature, which is based on self-affirmation in the world of labor in which the creativity, imagination, play and cooperation are among the key factors.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

Napomena
Effectus - studij financije i pravo, Zagreb

POVEZANOST RADA