Naslov
Strategic Analysis of Croatian Construction Industry

Autori
Katavić, Mariza ; Lovrenčić Butković, Lana ; Marina Džunić

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
Organization, Technology and Management in Construction - Conference Proceedings / Cerić, A., Korytarova , J., Radujković, M., Vukomanović, M., Završki , I. - Zagreb : Građevinski fakultet Sveučilišta u Zagrebu, 2015, 30-40

ISBN
978-953-7686-06-2

Skup
12th International Conference Organization, Technology and Management in Construction

Mjesto i datum
Primošten, Hrvatska, 02.09.2015. - 05.09.2015

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
strategic analysis; construction industry; PEST analysis; Porter’s five forces model

Sažetak
The construction industry has always been closely connected with social and economic activities in each country. The importance of Croatian construction sector for the entire economy is expressed in all significant sector indicators. The purpose of this paper is to give a brief view of Croatian construction, especially in recent years when global crises affected the entire national economy. The main goal of this paper is to analyze strategic perspectives of construction industry in Croatia. To achieve this goal, authors made strategic analysis of construction industry and paper presents results of this analysis – PEST analysis and Porter’s five competitive forces model. At the end, authors give directions of future strategic development of construction industry in Croatia.

Izvorni jezik
Engleski

Znanstvena područja
Građevinarstvo, Ekonomija

POVEZANOST RADA