Naslov
Generic Model to Estimate Total Cost of Ownership of Cell Phone Plans in Croatia

Autori
Forenbacher, Ivan ; Peraković, Dragan ; Radonjić Đogatović, Vesna

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
ZIRP 2015 - Proceedings in Cooperation model of the scientific and educational institutions and the economy / Ščukanec, Anđelko ; Babić, Darko - Zagreb : Fakultet prometnih znanosti Sveučilišta u Zagrebu, 2015, 87-94

ISBN
978-953-243-073-8

Skup
ZIRP 2015 - Znanost i razvitak prometa 2015

Mjesto i datum
Zagreb, Hrvatska, 12.05.2015

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
Total cost of ownership ; Three-part tariffs ; Consumer empowerment

Sažetak
As competition has developed there has been increased attention by some regulators on the demand side. This kind of attention is important because well-informed consumers prepared to choose between competing providers are necessary to stimulate operators to innovate and compete in terms of prices. This article proposes a general model for estimating total cost of ownership (TCO) of residential cell phone plans for mobile services. In addition, authors identify important cost drivers to calculate TCO for three-part plans. Proposed model may prove as a starting point to regulatory authorities as a part of pro-competition policy measures and when developing price comparison services to help consumers in choosing communication services. Hence aspect of consumer empowerment and protection is critically important in market regulation from an economic rationale.

Izvorni jezik
Engleski

Znanstvena područja
Tehnologija prometa i transport

Napomena
Rad je nagrađen za najbolji rad konferencije.

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