Naslov
Communication in an Electronic Society

Autori
Živko, Maja

Vrsta, podvrsta i kategorija rada
Poglavlja u knjigama, znanstveni

Knjiga
Information Sciences and e-Society

Urednik/ci
Billenness, Clive ; Hemera, Annette ; Mateljan, Vladimir ; Mihaela, Banek, Zorica ; Stančić, Hrvoje ; Seljan, Sanja

Izdavač
Odsjek za informacijske i komunikacijske znanosti Filozofskog fakulteta Sveučilišta u Zagrebu

Grad
Zagreb

Godina
2011

Raspon stranica
309-317

ISBN
978-953-175-408-8

Ključne riječi
mass media communication, electronic communication, feedback, economic and political progress, network, virtual reality

Sažetak
Communication is a form of interaction in which messages are sent through channels by using a contextual code. The electronic revolution has brought mass media communication into life. Computer-based communication is the first mass communication medium in which there is a real interaction between the sender and the receiver. This communication has encouraged progress in social, economic, political, cultural and educational sectors of human life. This article discusses the positive consequences of the expansion of the online world. E-based forms of communication bring integrity to people's lives through online chatting, discussion boards, and e-mails, lead to economic prosperity through marketing and advertising, help to strenghten democracy, encourage cultural globalization and expand knowledge through a large number of educational resources available online.

Izvorni jezik
Engleski

Znanstvena područja
Informacijske i komunikacijske znanosti

POVEZANOST RADA