Pregled bibliografske jedinice broj: 65014
Study of the Behaviour of Traffic Service Users from the Marketing Aspect
Study of the Behaviour of Traffic Service Users from the Marketing Aspect // ICTS 2000 - Zbornik referatov - Proceedings / Fabjan, Daša (ur.).
Portorož: Fakulteta za pomorstvo in promet Univerza v Ljubljani, 2000. str. 531-534 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), ostalo)
CROSBI ID: 65014 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Study of the Behaviour of Traffic Service Users from the Marketing Aspect
Autori
Radačić, Željko ; Perić, Teodor ; Pašagić, Jasmina
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), ostalo
Izvornik
ICTS 2000 - Zbornik referatov - Proceedings
/ Fabjan, Daša - Portorož : Fakulteta za pomorstvo in promet Univerza v Ljubljani, 2000, 531-534
Skup
International Conference on Traffic Science 2000
Mjesto i datum
Portorož, Slovenija, 22.06.2000. - 24.06.2000
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
traffic service users; marketing
Sažetak
The model of behaviour of the traffic service users is explained from various aspects, and the basic components that form the users decision-making process are mentioned. Some measurable characteristics of traffic service users are specially dealt with, as well as relations that may be established among these characteristics.
Izvorni jezik
Engleski
Znanstvena područja
Tehnologija prometa i transport