Naslov
Behavior of secondary level education students in Varazdin city on Facebook – Case study

Autori
Delić, Alen ; Kapić, Matija ; Gregurec, Iva

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
1st International M-Sphere Conference For Multidisciplinarity in Science and Business - Book od Abstracts / Vranešević, Tihomir ; Peručić, Doris ; Mandić, Miroslav ; Hudina, Boris - Zagreb : Accent Press, 2012, 22-22

ISBN
978-953-99762-9-1

Skup
1st International M-Sphere Conference For Multidisciplinarity in Science and Business

Mjesto i datum
Dubrovnik, Hrvatska, 04.10.2012. - 06.10.2012

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
Facebook; education; high school students

Sažetak
As we are facing a huge impact of social networks on our daily lives, it is of a great importance to research about how and on which aspects of us those networks influence on. Our paper, which is a result of a continuous research of the subject, shows a case study in which we have research about behaviour of secondary level education students (high school) on Facebook. Results in the paper show what functions/tools students use on Facebook and how often they do it, as well as for which purposes students use Facebook for with regard to their school activities. Comparison between users from different cities is also planned in future research based on this paper. Paper, and shown results, can be beneficial not only for marketing experts in order for them to learn more about behaviour of students as Facebook costumers and educational institutions, but also for educational institutions which can use it for adaptation of current curriculums and ways of communication between schools and students.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

POVEZANOST RADA