Pregled bibliografske jedinice broj: 595350
Wood Sector Media Promotion in Some South-East European Countries
Wood Sector Media Promotion in Some South-East European Countries // Drvna Industrija, 63 (2012), 3; 195-203 doi:10.5552/drind.2012.1218 (međunarodna recenzija, članak, znanstveni)
CROSBI ID: 595350 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Wood Sector Media Promotion in Some South-East European Countries
Autori
Jelačić, Denis ; Oblak, Leon ; Petrović, Slavica ; Moro, Maja ; Pirc Barčić, Andreja ; Ćošić, Vanja ; Meloska, Živka
Izvornik
Drvna Industrija (0012-6772) 63
(2012), 3;
195-203
Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, znanstveni
Ključne riječi
wood sector; media; media coverage; insertations; promotion investments
Sažetak
Wood processing and furniture manufacturing is one of the key industrial sectors in South-East European countries. Based on its share in GDP, this industrial sector should be part of the national strategy plans. However, media coverage of wood processing and furniture manufacturing in Croatia, as well as in other South-East European countries, is far behind the promotion of other industrial sectors. This paper presents the current situation in promotional activities of wood sector in some South-East European countries media and it shows the differences between individual countries. Also, it presents some ideas on improving this situation according to media share of other highly profi led industrial sectors in some South-East European countries.
Izvorni jezik
Engleski
Znanstvena područja
Šumarstvo, Drvna tehnologija
POVEZANOST RADA
Projekti:
068-0681966-1969 - Matematički i statistički modeli za praćenje stanja i gospodarenja u šumarstvu (Jazbec, Anamarija, MZOS ) ( CroRIS)
068-0683446-3510 - Adaptivno upravljanje procesima u proizvodnji proizvoda od drva (Jelačić, Denis, MZOS ) ( CroRIS)
068-0683446-3512 - Modeli povećanja konkurentnosti u izvozu finalnih proizvoda od drva (Motik, Darko, MZOS ) ( CroRIS)
Ustanove:
Fakultet šumarstva i drvne tehnologije
Citiraj ovu publikaciju:
Časopis indeksira:
- Web of Science Core Collection (WoSCC)
- Science Citation Index Expanded (SCI-EXP)
- SCI-EXP, SSCI i/ili A&HCI
- Scopus
Uključenost u ostale bibliografske baze podataka::
- CAB Abstracts
