Pregled bibliografske jedinice broj: 583562
Identifying critical pilgrimage destination attributes with neural network-based importance-performance analysis: the case of Medjugorje, Bosnia and Herzegovina
Identifying critical pilgrimage destination attributes with neural network-based importance-performance analysis: the case of Medjugorje, Bosnia and Herzegovina // Proceedings of the 2nd International Conference Advances in Hospitality and Tourism Marketing & Management
Krf, Grčka, 2012. str. 1-7 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
CROSBI ID: 583562 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Identifying critical pilgrimage destination attributes with neural network-based importance-performance analysis: the case of Medjugorje, Bosnia and Herzegovina
Autori
Krešić, Damir ; Mikulić, Josip ; Miličević, Katarina
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Izvornik
Proceedings of the 2nd International Conference Advances in Hospitality and Tourism Marketing & Management
/ - , 2012, 1-7
Skup
2nd International Conference Advances in Hospitality and Tourism Marketing & Management
Mjesto i datum
Krf, Grčka, 31.05.2012. - 03.06.2012
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
pilgrimage tourism ; tourist satisfaction ; neural networks ; asymmetric effects ; Medjugorje.
Sažetak
This case study is based on data from a survey on attitudes and expenditures of tourists and visitors commissioned by the Ministry of Environment and Tourism of the Federation of Bosnia and Herzegovina, and conducted by the Institute for Tourism - Zagreb. In order to provide the destination management with detailed guidance for improving the overall tourist and visitor experience, an artificial neural network-based importance-performance analysis (ANNIPA) is used to identify the most critical and determinant destination attributes that deserve improvement.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
POVEZANOST RADA
Projekti:
126-0000000-3347 - Mjerenje važnosti utjecaja turizma na gospodarstvo Hrvatske (Čorak, Sanda, MZOS ) ( CroRIS)
Ustanove:
Ekonomski fakultet, Zagreb,
Institut za turizam, Zagreb
