Pregled bibliografske jedinice broj: 545179
Bass Model
Bass Model // The SAGE Dictionary of Quantitative Management Research / Moutinho, Luiz ; Hutcheson, D Graeme (ur.).
London : Delhi: SAGE Publishing, 2011. str. 18-23
CROSBI ID: 545179 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Bass Model
Autori
Sokele, Mladen
Vrsta, podvrsta i kategorija rada
Poglavlja u knjigama, znanstveni
Knjiga
The SAGE Dictionary of Quantitative Management Research
Urednik/ci
Moutinho, Luiz ; Hutcheson, D Graeme
Izdavač
SAGE Publishing
Grad
London : Delhi
Godina
2011
Raspon stranica
18-23
ISBN
9781412935203
Ključne riječi
Characteristics of Bass model, Bass model with explanatory parameters, forecasting
Sažetak
The Bass model is the most convenient model for market adoption forecasting of new product in sense of flexibility vs. number of free parameters needed to be determined. The chapter describes a calibration of the parameters in cases when limited data is available and introduces the Bass model with explanatory parameters which is useful for the forecasting purposes.
Izvorni jezik
Engleski
Znanstvena područja
Elektrotehnika
POVEZANOST RADA
Projekti:
036-0362027-1640 - Upravljanje mrežom i uslugama temeljeno na znanju (Jevtić, Dragan, MZO ) ( CroRIS)
Ustanove:
Fakultet elektrotehnike i računarstva, Zagreb
Profili:
Mladen Sokele
(autor)
