Pregled bibliografske jedinice broj: 544603
Environmental competitive advantage
Environmental competitive advantage // Proceedings of the International Conference "An Enterprise Odyssey: Economic and Business in the New Millenium" / Sharma, S., Galetić, L. (ur.).
Zagreb: Ekonomski fakultet Sveučilišta u Zagrebu, 2002. str. 1416-1427 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
CROSBI ID: 544603 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Environmental competitive advantage
Autori
Rašić, Sanda
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Izvornik
Proceedings of the International Conference "An Enterprise Odyssey: Economic and Business in the New Millenium"
/ Sharma, S., Galetić, L. - Zagreb : Ekonomski fakultet Sveučilišta u Zagrebu, 2002, 1416-1427
ISBN
953-6025-05-01
Skup
International Conference "An Enterprise Odyssey: Economic and Business in the New Millenium"
Mjesto i datum
Zagreb, Hrvatska, 27.06.2002. - 29.06.2002
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
environmental competitive advantage; environmental product differentiation; environmental first-mover advantage; environmental value innovation
Sažetak
This paper starst with the explanation of importance of environmental concern in formulating business strategy. Three types of environmental competitive advantage are defined and basic conditions for their sucessful pursuing are described. The final discussion provides the main conclusions, including differences in environmnetal competitve advanatges and their significance in modern business conditions
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
