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Pregled bibliografske jedinice broj: 484170

Book as a Souvenir: Partnership between Tourism Potentials, Cultural Identity Promotion and Publisher's Profits

Mijoč, Josipa; Horniš, Marija; Tomašević, Nives; Horvat, Jasna
Book as a Souvenir: Partnership between Tourism Potentials, Cultural Identity Promotion and Publisher's Profits // 3rd International Scientific Conference: Tourism and Quality of Life / Lazanski, Tadeja Jere (ur.).
Portorož: Založba Turistica, Fakulteta za turistične študije Portorož, Univerza na Primorskem, 2010. str. 296-307 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)

CROSBI ID: 484170 Za ispravke kontaktirajte CROSBI podršku putem web obrasca

Naslov
Book as a Souvenir: Partnership between Tourism Potentials, Cultural Identity Promotion and Publisher's Profits

Autori
Mijoč, Josipa ; Horniš, Marija ; Tomašević, Nives ; Horvat, Jasna

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
3rd International Scientific Conference: Tourism and Quality of Life / Lazanski, Tadeja Jere - Portorož : Založba Turistica, Fakulteta za turistične študije Portorož, Univerza na Primorskem, 2010, 296-307

ISBN
978-961-6469-56-2

Skup
3rd International Scientific Conference: Tourism and Quality of Life

Mjesto i datum
Portorož, Slovenija, 27.09.2010. - 28.09.2010

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
Tourism of the Republic of Croatia; Understanding Cultural Identity; Fairs; Book as a Cultural Asset; Publisher; Souvenir

Sažetak
A souvenir in its most general sense is frequently defined in dictionaries as a small and relatively inexpensive article given, kept, or purchased as a reminder of a place visited, an occasion. Countries of notable tourism potential pay attention to the offer of products that promote their national culture. This follows Huntigton's theory (1996) according to which conflicts in the next century will not arise from conflicting ideologies or economic reasons ; rather, they will result from (mis)understood cultural identities. Books as a specific cultural asset (Tomašević and Kovač, 2009), particularly translations of texts important for the national culture, have an important role in tourism destinations, and should become a segment of the entire tourism offer. The authors compare several hundred thousand visitors of renowned trade fairs with millions of visitors to a tourist destination (the Republic of Croatia is an example analyzed in this paper ; in 2008 it was visited by 9, 415, 000 foreign tourists ). The presented data might contribute to the discussion on how to stimulate publishers' interest in books as souvenirs, i.e. in producing translations of key literary texts of the national culture, aimed indirectly at preventing possible identity conflicts in the future.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

Napomena
Rad dostupan na poveznici: http://www.turistica.si/downloads/Encuentros/Mijoc_Josipa.pdf



POVEZANOST RADA

Projekti:
010-0102590-2587 - Komparativni razvoj agroturizma u Istarskoj i Osječko-baranjskoj županiji (Leko-Šimić, Mirna, MZOS ) ( CroRIS)
010-0101195-1035 - Statistički mjerni instrumenti:konstrukcija i prilagodba poduzetničkoj ekonomiji

Ustanove:
Ekonomski fakultet, Osijek,
Sveučilište u Zadru

Profili:

Avatar Url Josipa Forjan (autor)

Avatar Url Jasna Horvat (autor)

Avatar Url Nives Tomašević (autor)

Avatar Url Marija Horniš (autor)

Poveznice na cjeloviti tekst rada:

Pristup cjelovitom tekstu rada

Citiraj ovu publikaciju:

Mijoč, Josipa; Horniš, Marija; Tomašević, Nives; Horvat, Jasna
Book as a Souvenir: Partnership between Tourism Potentials, Cultural Identity Promotion and Publisher's Profits // 3rd International Scientific Conference: Tourism and Quality of Life / Lazanski, Tadeja Jere (ur.).
Portorož: Založba Turistica, Fakulteta za turistične študije Portorož, Univerza na Primorskem, 2010. str. 296-307 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
Mijoč, J., Horniš, M., Tomašević, N. & Horvat, J. (2010) Book as a Souvenir: Partnership between Tourism Potentials, Cultural Identity Promotion and Publisher's Profits. U: Lazanski, T. (ur.)3rd International Scientific Conference: Tourism and Quality of Life.
@article{article, author = {Mijo\v{c}, Josipa and Horni\v{s}, Marija and Toma\v{s}evi\'{c}, Nives and Horvat, Jasna}, editor = {Lazanski, T.}, year = {2010}, pages = {296-307}, keywords = {Tourism of the Republic of Croatia, Understanding Cultural Identity, Fairs, Book as a Cultural Asset, Publisher, Souvenir}, isbn = {978-961-6469-56-2}, title = {Book as a Souvenir: Partnership between Tourism Potentials, Cultural Identity Promotion and Publisher's Profits}, keyword = {Tourism of the Republic of Croatia, Understanding Cultural Identity, Fairs, Book as a Cultural Asset, Publisher, Souvenir}, publisher = {Zalo\v{z}ba Turistica, Fakulteta za turisti\v{c}ne \v{s}tudije Portoro\v{z}, Univerza na Primorskem}, publisherplace = {Portoro\v{z}, Slovenija} }
@article{article, author = {Mijo\v{c}, Josipa and Horni\v{s}, Marija and Toma\v{s}evi\'{c}, Nives and Horvat, Jasna}, editor = {Lazanski, T.}, year = {2010}, pages = {296-307}, keywords = {Tourism of the Republic of Croatia, Understanding Cultural Identity, Fairs, Book as a Cultural Asset, Publisher, Souvenir}, isbn = {978-961-6469-56-2}, title = {Book as a Souvenir: Partnership between Tourism Potentials, Cultural Identity Promotion and Publisher's Profits}, keyword = {Tourism of the Republic of Croatia, Understanding Cultural Identity, Fairs, Book as a Cultural Asset, Publisher, Souvenir}, publisher = {Zalo\v{z}ba Turistica, Fakulteta za turisti\v{c}ne \v{s}tudije Portoro\v{z}, Univerza na Primorskem}, publisherplace = {Portoro\v{z}, Slovenija} }

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