Pregled bibliografske jedinice broj: 415671
Corporate branding as a long-term marketing strategy in real estate business: What makes it so special in the Austrian real estate market circumstances?
Corporate branding as a long-term marketing strategy in real estate business: What makes it so special in the Austrian real estate market circumstances? // World journal of retail business management, 2 (2008), 2; 50-54 (podatak o recenziji nije dostupan, članak, ostalo)
CROSBI ID: 415671 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Corporate branding as a long-term marketing strategy in real estate business: What makes it so special in the Austrian real estate market circumstances?
Autori
Vignali, Claudio ; Podrug, Najla ; Lovrinčević, Marina
Izvornik
World journal of retail business management (1994-2915) 2
(2008), 2;
50-54
Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, ostalo
Ključne riječi
//
Sažetak
//
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
POVEZANOST RADA
Projekti:
055-0553032-1143 - Utjecaj strategije na uspjeh izabranih programa unapređenja poslovnih procesa (Dulčić, Želimir, MZOS ) ( CroRIS)
Ustanove:
Ekonomski fakultet, Split
