Pregled bibliografske jedinice broj: 375669
A business strategy
A business strategy // Technika - Informatyka Edukacja / Walat, Wojciech (ur.).
Rzeszów: University of Rzeszow, 2006. str. 79-91
CROSBI ID: 375669 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
A business strategy
Autori
Plenković, Mario ; Hadžić, Slobodan ; Plenković, Juraj
Vrsta, podvrsta i kategorija rada
Poglavlja u knjigama, znanstveni
Knjiga
Technika - Informatyka Edukacja
Urednik/ci
Walat, Wojciech
Izdavač
University of Rzeszow
Grad
Rzeszów
Godina
2006
Raspon stranica
79-91
ISBN
83-88845-72-1
Ključne riječi
business communication, business strategy, ethics
Sažetak
The paper compares business/corporate ethics to ethics in general, taking into account all its distinct characteristics. The focus is on development of business ethics (a diachronic analysis), its structure, and on the character traits of people whose professions are governed by codes of ethics.
Izvorni jezik
Engleski