Naslov
Tourist Destination Management: The Role of Tourist Boards in the Republic of Croatia

Autori
Gonan Božac, Marli ; Paulišić, Morena

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
Proceedings of the International Conference on Business, Hospitality and Tourism Management "Globalization & Technology : Impact on Business, Hospitality and Higher Education" / Beldona, Srikanth - Delaware (OH) : University of Technology ; University of Delaware, 2008, 373-382

Skup
International Conference on Business, Hospitality and Tourism Management

Mjesto i datum
Ocho Rios, Jamajka, 08.10.2008. - 11.10.2008

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
destination management; Croatia; tourist board
(destination management; Croatia; tourist boards)

Sažetak
Destination management is one of key factors for successful development of tourist destination. The purpose of this paper is to point out the role of county tourist boards in Croatia and their cooperation with other tourism participants in tourism destination management. Results showed that the role of tourist boards is limited and that there is no integrated involvement of participants in the management of Croatia as a tourist destination. The conclusion indicates necessary changes in the role and organisation of work of county tourist boards in order to agree with the trends of integrated participation of all the subjects of tourism destination management.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

POVEZANOST RADA