Naslov
Management of Natural Parks for Successful Tourism Development

Autori
Jurinčič, Igor ; Bojnec, Štefan ; Vodeb, Ksenija ; Bošković, Desimir

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
International Conference Managing global transitions : globalisation, localisation, regionalisation : proceedings / Bojnec, Štefan - Koper : Faculty of Management, 2007, 951-962

ISBN
978-961-6573-89-4

Skup
International Conference of the Faculty of Management Koper (8 ; 2007)

Mjesto i datum
Koper, Slovenija, 20.11.2007. - 24.11.2007

Vrsta sudjelovanja
Plenarno

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
rural tourism; manaqgement; marketing; Istria
(rural tourism; management; marketing; Istria)

Sažetak
The changing tourist habits and consumer behaviours been observed in the local tourist markets toward ecological and rural tourist product with activities discovering host tourist destination, nature, culture, cuisine and events. We analyse mre in-delph thr tourism economy as a significant element in economic development of Dragonja, s Valley in Istria on the cross-border areas between Slovenia and Croatia. We use avaiable evidence and own surveys on tourism supply as a hase in the analytical part of the paper.We have found that these typical agrocultural rural areas under the competative maket pressures face decline of the agricultural economy and associted depopulation in traditional agricultural villages.Active population is looking for new employment and income apportunities in tourism either as a main or supplementary activity at agricultural holdings or a divesification of natural economy towards tourism. Quality of products and sustainable tourists development are seen as one of the priorities in tourist development. The main tourist destinations on the Adriatic cost provideopportunuty that through cooperation and partnerships also these remote continental parts of Istria are in a greater degree integrated in a broader tourist supply and destination development, brand name development, promotion and marketing

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

Napomena
International Management Conference (ISSN 1854-4312)

POVEZANOST RADA