Naslov
Evaluation of the Colour Influence as te Information Carrier on the Surface of the Board Packaging

Autori
Jurečić, Denis ; Babić, Darko ; Lajić, Branka

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
CADAM 2005 = Selected Papers / Obsiger, Boris - Rijeka : Zigo, 2005, 63-70

ISBN
953-7142-10-8

Skup
3th International Conference on Computer Aided Design and Manufacturing

Mjesto i datum
Supetar, Hrvatska, 27.09.2005. - 01.10.2005

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
ink; information; evaluation; packaging

Sažetak
Colour as the element of the image information presenting the product and the medium by which the mentioned information is transferred to the consumer has been described in the work. The interest of the manufacturer, transporter, purchaser, user as well as the legislator is the information to be legible, easy noticeable, recognizable and available. Because of that the presentation of information is a necessary substance which serves as the information carrier. Material nature of that substance is unessential, but from the practical reasons board and colour are most often used materials. Because of that graphically equipped packaging is such a carrier, par excellence.

Izvorni jezik
Engleski

Znanstvena područja
Grafička tehnologija

Napomena
CADAM = Computer Aided Design and Manufacturing

POVEZANOST RADA