Pregled bibliografske jedinice broj: 277054
Consumer Understanding of Professional Service Quality : The Case of Croatia
Consumer Understanding of Professional Service Quality : The Case of Croatia // Proceedings of the 11th International Conference on Corporate and Marketing Communications : Contemporary issues in corporate and marketing communications : towards a socially responsible future / Podnar, Klement, Jančič, Zlatko (ur.).
Ljubljana: Fakulteta za družbene vede Univerze v Ljubljani, 2006. str. 273-278 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
CROSBI ID: 277054 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Consumer Understanding of Professional Service Quality : The Case of Croatia
(Consumer Understanding of Professional Service Quality: The Case of Croatia)
Autori
Mujić, Nihada ; Legčević, Jelena
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Izvornik
Proceedings of the 11th International Conference on Corporate and Marketing Communications : Contemporary issues in corporate and marketing communications : towards a socially responsible future
/ Podnar, Klement, Jančič, Zlatko - Ljubljana : Fakulteta za družbene vede Univerze v Ljubljani, 2006, 273-278
ISBN
961-90484-5-8
Skup
International Conference on Corporate and Marketing Communications (11 ; 2006)
Mjesto i datum
Ljubljana, Slovenija, 21.04.2006. - 22.04.2006
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
measurement; service quality; SERVQUAL; research
Sažetak
The most popular measure of service quality is SERVQUAL instrument. The findings discussed in this article are a study in which patients assessments of service quality were measured for services of primary care doctors in Osijek.
Izvorni jezik
Engleski
Znanstvena područja
Pravo
