Pregled bibliografske jedinice broj: 209927
SPORT TOURISM PROMOTION – SOME EXAMPLES FROM CROATIA
SPORT TOURISM PROMOTION – SOME EXAMPLES FROM CROATIA // Science and profession – ; challenge for the future / Milanović, Dragan ; Prot, Franjo (ur.).
Zagreb: Kineziološki fakultet Sveučilišta u Zagrebu, 2005. str. 210-214 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
CROSBI ID: 209927 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
SPORT TOURISM PROMOTION – SOME EXAMPLES FROM CROATIA
Autori
Bartoluci, Mato, Omrčen, Darija
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Izvornik
Science and profession – ; challenge for the future
/ Milanović, Dragan ; Prot, Franjo - Zagreb : Kineziološki fakultet Sveučilišta u Zagrebu, 2005, 210-214
Skup
4th International Scientific Conference on Kinesiology
Mjesto i datum
Opatija, Hrvatska, 07.09.2005. - 11.09.2005
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
history; advertising; sport; recreation
Sažetak
Sport tourism encompasses all aspects of sport-related visits to a certain tourist destination – from visiting a sporting event, to tourism-sport participation. The sport-specific offer in tourism may be considered either as independent of the rest of the tourism offer and promoted as such or it may be considered within the entire offer related to a particular destination. Examples of advertising materials described in this article show that tourism providers consider both varieties. The today’ s tourist catalogues, brochures, leaflets and other advertising material dedicate significant space to sport and recreation. The basic reasoning behind such conceptualisation both of the actual supply on the field and of the advertising material is to respond to the requirements of the modern man who seeks a healthy life style and the concept of well-being.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
POVEZANOST RADA
