Pregled bibliografske jedinice broj: 160443
Reality or illusion: implementation of tqm in transport for tourism
Reality or illusion: implementation of tqm in transport for tourism // Tourism & Hospitality Industry 2004, New Trends in Tourism and Hospitality Management / Ivanović, Zoran (ur.).
Opatija: Fakultet za menadžment u turizmu i ugostiteljstvu Sveučilišta u Rijeci, 2004. str. 17-26 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
CROSBI ID: 160443 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Reality or illusion: implementation of tqm in transport for tourism
Autori
Ban, Ivo
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Izvornik
Tourism & Hospitality Industry 2004, New Trends in Tourism and Hospitality Management
/ Ivanović, Zoran - Opatija : Fakultet za menadžment u turizmu i ugostiteljstvu Sveučilišta u Rijeci, 2004, 17-26
Skup
17th Biennial International Congress « ; ; Tourism & Hospitality Industry 2004, New Trends in Tourism and Hospitality Management» ; ;
Mjesto i datum
Opatija, Hrvatska, 14.04.2004. - 16.04.2004
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
tourism; transport; service; quality; total quality management
Sažetak
The relationship between tourism and transport is significant, determined by the complexity of the tourist (traveler) structure which utilizes various transport modes and appropriate transport infrastructure during travel. The service level offered to travelers - tourists influence the quality of the transport services. In the harsh competitive circumstances of today, quality only is insufficient. Transporters have to offer quality plus. Total quality management (TQM) approach is necessary. However, TQM is unrealizable in the entire tourist transport system as it consists of great number of transporters. They are at different level of development, of different understanding, acting under different circumstances and have completely different life and business philosophy. TQM is possible in some enterprises, which are truly prepared for TQM concept. Therefore, TQM in all phases of tourist transport -from the domicile to the destination, within the destination and back to the domicele - will remain in the sphere of teoretical discussions ; practically an illusion. In practice, transport will be more or less an unpleasant episode for the tourist, which, fortunately, is easily forgotten in the abundance of other pleasures
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
