Pregled bibliografske jedinice broj: 155514
An Analysis of Web Pages Advertising Tourism
An Analysis of Web Pages Advertising Tourism // Uniadrion Post-Graduate Training Course for Experts in Development, Programming and Management of Cultural Tourism in the Adriatic-Ionian Regions, 2003. (pozvano predavanje, nije recenziran, neobjavljeni rad, ostalo)
CROSBI ID: 155514 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
An Analysis of Web Pages Advertising Tourism
Autori
Petrić, Mirko ; Mitrović, Ivica
Vrsta, podvrsta i kategorija rada
Sažeci sa skupova, neobjavljeni rad, ostalo
Skup
Uniadrion Post-Graduate Training Course for Experts in Development, Programming and Management of Cultural Tourism in the Adriatic-Ionian Regions
Mjesto i datum
, 06.10.2003
Vrsta sudjelovanja
Pozvano predavanje
Vrsta recenzije
Nije recenziran
Ključne riječi
information architecture; user targeting; usability; virtual community
Sažetak
This presentation is a critical overview of the resources necessary to operate web pages advertising tourist services. Elements of information architecture and strategies of user targeting are discussed, as well as the role of visual design and usability of selected sites. The presentations also includes a discussion of problem areas (information filtering, credibility issues) and success factors (feedback, user ratings, point-to-point approach, the element of play) in contemporary design of tourist web pages.
Izvorni jezik
Engleski
Znanstvena područja
Sociologija
Napomena
Università degli studi di Bologna ; Sveučilište u Splitu ; Centar za kulturu Stari Grad
