Naslov
Beyond Visual: Interaction Design and Identity Creation

Autori
Petric, Mirko

Izvornik
"Communities in Transition", Third International Interaction Design Summer School, organized by Convivio - The Network of People-Centered Design of Interactive Systems [IST 2001 38265], Split, August 31th, 2004

Vrsta, podvrsta
Ostale vrste radova, ostalo

Godina
2004

Ključne riječi
interaction design; visual identity
(interaction desgin; visual identity)

Sažetak
This presentation discusses the hegemony of the visual in contemporary design, and outlines the possibilities of going beyond the visual in identity creation employing digital interactive media. Problems of definition of the new field of design and of the implementation of its postulates are discussed theoretically but with regard to the practical needs of the designers in the process of creating a technologically defined space of involvement and immersion.

Izvorni jezik
Engleski

Znanstvena područja
Sociologija

POVEZANOST RADA