Pregled bibliografske jedinice broj: 150360
APPLICATION OF THE SWOT ANALYSIS AND THE SYSTEM DYNAMICS METHODOLOGY TO THE STRATEGIC PLANNING OF THE MARKET DEVELOPMENT OF A HIGHER EDUCATION INSTITUTION
APPLICATION OF THE SWOT ANALYSIS AND THE SYSTEM DYNAMICS METHODOLOGY TO THE STRATEGIC PLANNING OF THE MARKET DEVELOPMENT OF A HIGHER EDUCATION INSTITUTION // Proceedings of 3rd DAAAM International Conference on Advanced Technologies for Developing Countries, ATDC'04 / Katalinić, Branko ; Veža, Ivica ; Bilić, Branko (ur.).
Split : Beč: University of Split, Faculty of Electrical Engineering, Mechanical Engineering and Naval Architecture ; DAAAM International, 2004. str. 381-387 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
CROSBI ID: 150360 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
APPLICATION OF THE SWOT ANALYSIS AND THE SYSTEM DYNAMICS METHODOLOGY TO THE STRATEGIC PLANNING OF THE MARKET DEVELOPMENT OF A HIGHER EDUCATION INSTITUTION
Autori
Hell, Marko ; Marušić, Eli ; Bubić, Jasenka
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Izvornik
Proceedings of 3rd DAAAM International Conference on Advanced Technologies for Developing Countries, ATDC'04
/ Katalinić, Branko ; Veža, Ivica ; Bilić, Branko - Split : Beč : University of Split, Faculty of Electrical Engineering, Mechanical Engineering and Naval Architecture ; DAAAM International, 2004, 381-387
Skup
International Conference on Advanced Technologies for Developing Countries, ATDC'04
Mjesto i datum
Split, Hrvatska, 23.06.2004. - 26.06.2004
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
SWOT analysis; system dynamics; higher education institution; development strategy
Sažetak
According to the theoretical model which links the SWOT analysis and the system dynamics methodology, this paper is presenting the application of a new system in the strategic development planning of a higher education institution. On the basis of the overall business system model for a higher education institution shown in this paper, which also includes the microenvironment's relevant factors and the results of a case study, we will show a possible development scenario by introducing a new "product", which is on-line teaching.
Izvorni jezik
Engleski
Znanstvena područja
Informacijske i komunikacijske znanosti
