Pregled bibliografske jedinice broj: 134332
Antecedents of International Performance: A Service Firms' Perspective
Antecedents of International Performance: A Service Firms' Perspective // European Journal of Marketing, 36 (2002), 9/10; 1103-1118 (podatak o recenziji nije dostupan, izvorni znanstveni rad, znanstveni)
CROSBI ID: 134332 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Antecedents of International Performance: A Service Firms' Perspective
Autori
Čičić, Muris ; Patterson, Paul G. ; Shoham, Aviv
Izvornik
European Journal of Marketing (0309-0566) 36
(2002), 9/10;
1103-1118
Vrsta, podvrsta i kategorija rada
Radovi u časopisima, izvorni znanstveni rad, znanstveni
Ključne riječi
Service; International Marketing; Export; Company Performance
Sažetak
The results of the study shows that using more comprehensive model and multiple measures for latent variables and accounting for specification and measurement errors have potential to uncover relationships that were not tested in earlier studies.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
