Naslov
OUTSOURCING IN THE CROATIAN SERVICE SECTOR

Autori
Nikolić, Helena

Kolaboracija
Odyssey Conference

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
Proceedings of FEB Zagreb 14th International Odyssey Conference on Economics and Business / Sever Mališ, Sanja ; Načinović Braje, Ivana ; Galetić, Fran - Zagreb : Ekonomski fakultet Sveučilišta u Zagrebu, 2023, 361-370

Skup
14th FEB Zagreb International Odyssey Conference on Economics and Business

Mjesto i datum
Poreč, Hrvatska, 10.05.2023. - 13.05.2023

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
outsourcing, Croatia, Croatian companies, service sector

Sažetak
From the beginning of its application until today, the use of outsourcing is constantly growing. The fact is that outsourcing has become indispensable in the modern business. Aware of numerous benefits such as the opportunity for specialization, cost reduction, risk prediction and elimination, increased performance within the company, outsourcing has been recognized as an ideal strategic approach for companies that strive to internationalize their business. Although it has many advantages, outsourcing is not a unique solution that will optimize the operations of every company. It should be approached seriously and professionally. A detailed analysis of the business is a key step before activity allocation. Inadequate preparation can lead to counter-effects and have a negative impact on the overall business. The most common subjects of outsourcing are services which occur globally in the private and public sectors. Croatian companies are little behind world trends, but they recognize the advantages of outsourcing and implement it more often in their operations. The basis of the work is research on the implementation of outsourcing in Croatian service companies. The goal was to understand the reasons, satisfaction, and negative aspects of outsourcing. The research results indicate an increased presence of outsourcing. Small domestically owned companies dominate. They are oriented towards more outsourcing partners, of which they prefer those who are also local with many years of experience. The cost component is of a crucial significance, but importance is also attached to quality, reputation, and reliability. There is a whole spectrum of different services that have been outsourced. Customer support, accounting, marketing, transportation, and cleaning are just some of them. But the most unpopular are the key stages of business such as procurement and sales. Outsourcing contributes to performance, but the exceptional quality of improvement is still not unquestionably noticeable. The negatives are reflected in the time and cost dimensions where efficiency is lacking. However, companies do not feel the need to return activities to their own jurisdiction, on the contrary, they plan to turn even more to outsourcing.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

POVEZANOST RADA