Naslov
THE IMPORTANCE OF ORIGINALITY AND AUTOCHTONITY IN THE EXPERIENCE ECONOMY

Autori
Jurič, Boris ; Vuković, Dijana ; Hunjet, Anica

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
Economic and Social Development (Book of Proceedings), 97th International Scientific Conference on Economic and Social Development – "Modern technologies and innovative concepts in the function of promoting cultural heritage" / Hunjet, Anica ; Nechad, Abdelhamid ; Machrafi, Mustapha - Varaždin : VADEA ; Sveučilište Sjever, 2023, 123-131

Skup
97th International Scientific Conference on Economic and Social Development – "Modern technologies and innovative concepts in the function of promoting cultural heritage"

Mjesto i datum
Varaždin, Hrvatska, 01.06.2023. - 02.06.2023

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
traditional crafts, originality, autochthonousness, experience economy, Varaždin County

Sažetak
One of the most common words in everyday use is globalization, which began to be talked about at the end of the 20th century. Public opinion is focused on globalization processes. On the one hand, it becomes impossible for all countries to "hide" behind their borders, while on the other hand, the economic policy of individual countries cannot passively observe contemporary processes of globalization that have affected world flows of production, capital, export, import, labor mobility, and the like. There is a need for countries to fit into these processes because the demands of international markets are becoming more and more strict. Globalization has influenced the increase in the importance of original (traditional) products and services as key elements of tourist content that enable the differentiation and competitiveness of a tourist destination on the global tourist market. The aim of the work is to prove the role and significance of culture, history, traditional crafts and lifestyle of the local population through the consumption of original (traditional) products and services by tourists and their representation in the tourist offer. Furthermore, the aim of the research is to gain an insight through an in-depth interview with the local population of Varaždin County that traditional crafts and intangible heritage necessarily require a special way of preservation.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

POVEZANOST RADA