Pregled bibliografske jedinice broj: 1278767
Corporate Social Responsibility and Triple Bottom Line In International Business: The Context Of Developing Countries
Corporate Social Responsibility and Triple Bottom Line In International Business: The Context Of Developing Countries // Proceedings of XIX. International Balkan and Near Eastern Congress Series on Economics, Business and Management / Ivanova, Mariana ; Odzaklieska, Dragica ; Yilmaz, Rasim (ur.).
Plovdiv, Bugarska: University of Agribusiness and Rural Development/Bulgaria & University "St. Kliment Ohridski" Faculty of Economics/Macedonia, 2023. str. 174-182 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
CROSBI ID: 1278767 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Corporate Social Responsibility and Triple Bottom
Line In International Business: The Context Of
Developing Countries
Autori
Štulec, Ivana
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Izvornik
Proceedings of XIX. International Balkan and Near Eastern Congress Series on Economics, Business and Management
/ Ivanova, Mariana ; Odzaklieska, Dragica ; Yilmaz, Rasim - Plovdiv, Bugarska : University of Agribusiness and Rural Development/Bulgaria & University "St. Kliment Ohridski" Faculty of Economics/Macedonia, 2023, 174-182
ISBN
978-619-203-339-2
Skup
XIX. International Balkan and Near Eastern Congresses Series on Economics, Business and Management-Plovdiv/Bulgaria
Mjesto i datum
Online, 08.04.2023. - 09.04.2023
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
: corporate social responsibility (CSR), triple bottom line (3BL), business ethics, international business, developing countries.
Sažetak
: As public increases its awareness of the global problems faced by the entire population, so does the necessity to introduce key changes in the business practices of companies. For several centuries, business conduct was oriented towards the sole realization of profit, without considering the ecological and social footprint they leave behind. Environmental pollution and questionable business ethics preceded the development of the concept of sustainable and socially responsible business. From a triple bottom line (3BL) perspective, corporate social responsibility (CSR) puts emphasis on social, economic and environmental initiatives. The problem of CSR implementation becomes more emphasized in international business context since more than one approach to business ethics can be applied, depending on the notion of superior ethical norms and business practices. The concept of social responsibility and 3BL becomes even more complex and challenging when considering emerging markets environment due to the lower economic development. The paper gives an overview of studies on CSR and 3BL in international business with special emphasis on developing countries. The value of the paper is reflected in synthesis of key knowledge on CSR in international business, providing discussion regarding the context of developing countries and proposing a mixed business ethics approach to conduct of responsible business in developing countries.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija