Naslov
Code-switching in Written Media Discourse: The Influence of English on Russian and Croatian

Autori
Zoričić, Nika

Vrsta, podvrsta i kategorija rada
Sažeci sa skupova, sažetak, znanstveni

Izvornik
Programme and Book of Abstracts / Twelfth International Conference on Language and Literary Studies "Language, Literature and Media" // Program i knjiga sažetaka / Dvanaesta međunarodna naučna konferencija "Jezik, književnost i mediji" / Parezanović, Tijana ; Budinčić, Valentina ; Solujić, Božana - Beograd : Alfa BK Univerzitet, 2023, 112-112

ISBN
978-86-6461-060-5

Skup
12th International Conference on Language and Literary Studies "Language, Literature and Media" // Dvanaesta međunarodna naučna konferencija "Jezik, književnost i mediji"

Mjesto i datum
Beograd, Srbija, 26.05.2023. - 27.05.2023

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
language contact, lexical borrowing, code-switching, English as a lingua franca, Russian, Croatian, written media discourse

Sažetak
In recent years globalisation processes have, on the one hand, largely contributed to the spread of English, in its prestigious role of global lingua franca. On the other hand, they have favoured the constant discovery of new forms of mediated communication, leading to a significant variability and complexity of language usage. The impact of English on other languages has primarily been studied in terms of lexical borrowing, with particular attention being paid to the degree of adaptation of new English loanwords at various linguistic levels (orthographic, phonological, morphological, semantic). However, given the pervasive presence of English in global media, and taking, additionally, into account the exponential growth of the number of non-native speakers of English worldwide, it becomes clear why the use of English in written and mass-mediated discourse is not limited to fully integrated lexical borrowings, but goes beyond to include various instances of written code-switching (from nonce borrowings, fixed expressions, formulaic phrases, up to whole sentences), involving different purposes and discourse functions. In light of the above, the aim of the present paper is, thus, to analyse in greater detail the extent of the influence of English on Russian and Croatian in electronic written media and in computer-mediated communication.

Izvorni jezik
Engleski

Znanstvena područja
Filologija

POVEZANOST RADA